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Insights
Has Big Data Failed In Uncovering The Journey To Purchase? Why It’s Time For A New Approach
Ronny Golan, CEO and Co-Founder at ViewersLogic, explains why big data has failed brands.
Advertisers have long been seeking the ability to target individual consumers in key moments across the entire journey to purchase. But with…
Bumble Exec Sarah Jones Simmer To Become CEO Of Startup Found
Jones Simmer joined Bumble as its COO in 2017 where she laid the foundation for the company’s entire initial public offering whilst simultaneously battling Stage 3 breast cancer. She completed drafts of the S-1 from a chemo chair and sent…
The Top Companies That Have Reached Unicorn Status in 2021
Entering the Unicorn Club, or reaching a $1 billion valuation, is every startup’s dream.
How TikTok’s Algorithm is Changing the Game Across Industries
TikTok celebrated its fifth birthday in September. Five years! And if you feel like this time has flown by impossibly fast - then you’re probably a TikTok user.
Tips for Black Women in Business
From one of the first black women at the top of an FTSE 25 company
Digital Transformation is the Path to Success
Interview with Petia Dimitrova, CEO of Postbank
Building A Business Case For Procurement Transformation: A Well-Thought-Out Plan Is Worth Nothing…
Having a well thought out procurement transformation plan is a critical starting point for any cost-saving mission; but without board approval, that’s all it is – a plan. To put this plan into action, the Chief Procurement Officer (CPO)…
Building Value: The Art of Collecting
Jan David Winitz has spent most of his life thinking about antique Persian rugs. His interest and passion were spurred by a close family member, one of the few women involved in the collecting niche in the mid-20th century.
Rolls-Royce To Switch To All-Electric Vehicles By 2030
Rolls-Royce joins a list of other premium brands making the switch to electric vehicles, such as Volkswagen’s Bentley and Jaguar’s Land Rover. In a statement, it said that its first fully electric-powered car, named Spectre, will land on…
The Importance Of Digitalisation For Your Business: What You Need To Know
If you’re a business owner or a manager, then you should consider digitising your operation in order to become more productive. Businesses that lack digital elements risk falling behind into obscurity or at least losing sales. Even the most…
How To Manage Employees With Side Hustles Outside Of Work
Julie Lock, commercial director at workforce management solutions provider Mitrefinch, lists out some of the dos and don’ts when it comes to managing employees who have started their own business project.
A new study has revealed that 25…