The transition to digital sales and experiences is a daunting one, and often done wrong. But the success stories of several high-profile companies can give other businesses a useful act to follow.
From smartphones to tablets, a generation of consumer technology has been defined by touch interfaces.
Customers are complaining to companies more and more and, for many, the experience is often unsatisfactory.
What’s good for the goose is good for the gander. One hand washes another. You scratch my back and I’ll scratch yours. The notion of mutual benefits is part of our lexicon for a very good reason: There’s a lot of truth in it.
Despite biometric technology existing since the early 90s, its overall use in the public domain has been limited making it more science fiction than fact. For the most part, the technology has been used in security measures adding to the…
Businesses today are operating in a climate of ever-increasing customer expectations. For the majority, their website will be the first meaningful brand interaction with a potential customer.
Ron Nersesian is the President and CEO of Keysight Technologies. Keysight provides world-class electronic design and measurement solutions to accelerate innovation to connect and secure the world. They have the broadest and deepest…