David Martin, CEO and founder of Be Known Communications, explains why personal content can work on LinkedIn. Whether you look at LinkedIn as a social media site or a digital publishing forum (personally, I go with the latter), I think we can all agree that LinkedIn is primarily a platform designed for building personal connections […]
Social media influencers have arisen in almost every industry, be it food, fitness or fashion. But one of the few areas where influencers have yet to make a name is in the actual money-making industry. NAGA co-founder and CEO Benjamin Bilski aims to change that. "To be able to follow and even copy the trades […]
Business growth consultant Daniel Groves explores where startups should spend their marketing budget. When considering your finances and scaling a business, there are so many areas that are fighting for your budget. It can be difficult to know where to spend your money, and where you can save it. I've spoken about how to scale […]
The COVID-19 pandemic changed the landscape of retail and how we conduct business. Indeed, it has created a dent, especially with brick-and-mortar shops. To date, countless physical shops have transitioned into online counterparts. Unfortunately for some, business cessation was the only way to cut down losses and veer away from bleeding out. As a result, […]
With extensive experience in industries such as tech, gaming, education and real estate, thought leader Roman Semiokhin is well aware of what it takes to create a successful business in a post-pandemic world. 2020 was a year of great financial uncertainty, with Covid-19 impacting virtually every industry, and business leaders required to adapt to major […]
Social media marketing is no longer an optional strategy for top brands. As experiences shift online, corporations must also make the most of their online presence.
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