Your Company’s A Team: Who Should You Choose to Lead?

March 7, 2018
Whether it’s in the boardroom or in the creative suite, the team that leads your business must be handpicked with care. Below CEO of MVF, Michael Teixeira talks to CEO Today about the necessary considerations, the hiring process and succession planning. Building A Leadership Team A strong and capable leadership team is essential for any […]
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Here’s How to Market Your Non-Profit on a Budget

March 6, 2018
Marketing is often associated with vast amounts of cash and expensive publicity stunts, but this doesn’t have to be the case. If you work for a charity, you can create and launch an effective marketing campaign on any budget — regardless of your marketing goal. Here to explain how is the team at Where the […]
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The Work behind Unicorns: How Billion Dollar Start-ups Made Their Mark

February 28, 2018
By Louisa Rochford   Aptly named for its rarity, a Unicorn—in finance, at least—regards a start-up company that has been valued by investors at over $1 billion. Even rarer is the decacorn, or a start-up valued over $10 billion, and a hectocorn, valued over $100 billion. Aileen Lee, Founder of Cowboy Ventures, first coined the […]
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Joe Meyer on How to Access the Hidden Executive Job Market

February 28, 2018
Joe Meyer is a serial tech entrepreneur who's most recent start-ups were acquired by Apple and AOL. Joe is currently the Founder & CEO of ExecThread - a venture capital-backed start-up in New York City that has built a platform that enables executives throughout the world to discover unpublished senior-level job opportunities via a unique […]
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Optimism vs. Pessimism: How Emotional Attitudes Can Affect Productivity

February 28, 2018
By Louisa Rochford   A leader has an immeasurable impact on those they oversee. Their emotional output, in a professional setting, will affect their employees psychologically and by extension, their productivity as well. If you were to ask anyone, they would undoubtedly tell you: an optimistic leader is far better than a pessimistic one. But […]
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From Dropout to Billionaire: Is Graduating Essential?

February 28, 2018
In today’s world, it is a widely held opinion that graduating from university holds immeasurable importance – but there are many alternate methods, going as far as dropping out to focus on entrepreneurial pursuits which have led to cases of great success. We heard from five entrepreneurs and those in positions of leadership who shed […]
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Building Brands: Credible Communication & Why It’s Important

February 27, 2018
The way we conduct business has evolved greatly over the last few decades, but there is one indicator of success that has stood the test of time - trust. Below CEO Today here’s from Sarah Greenidge, credibility expert and founder of WellSpoken, as part of our Building Brands series. In a time where accusations of fake news steal headlines, […]
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Has Traditional Marketing Died Out?

February 22, 2018
Marketing is a key element of any business strategy, helping businesses across all sectors to promote and sell their services and products, but there are so many ways to market, how can you know which one works best for you? Below experts at brand agency Champions (UK) plc offer insight into the differences between marketing […]
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Social Media Strategies: Catering for New Business

February 21, 2018
In the business of today, social media platforms are a huge tool in reaching an audience, and engagement is manageable and measurable. Below, experts at Nisbets have provided CEO Today with insight into the planning and implementation of social media strategies for new businesses on the scene. At the beginning of 2017, the UK had […]
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5 Reasons You Can’t Dismiss Video Marketing

February 20, 2018
Video is without a doubt the media of the new age, and it’s slowly evolving beyond the realm of entertainment into new technologies, with new functions and solutions, like VR, communications and you guessed it, marketing. Below Richard Rossington, Director at Tell Your Story UK, provides insight into the potential of video marketing, the monetary […]
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Here’s Why Uber & AirBnB Work So Well

February 19, 2018
Digital transformation continues to be a critical factor for business success in the year ahead– but the manner of execution of this needs to shift to a new paradigm of platform based business and technology innovation. Here CEO hears from Tridip Saha, Head of Business Europe Sonata Software, on the trends in platform-based innovation in […]
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The Government’s Bank Referral Scheme Is Exacerbating the Same Old Problems

February 16, 2018
The British Business Bank’s Bank Referral Scheme was setup in November 2016 to reduce the number of small businesses that fail because they fall at the first hurdle in attempting to secure finance to grow their business. Here, Daniel Bailey, Managing Director of the lender Arkle Finance, explains for CEO Today why this well-intentioned solution […]
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