If you’re a business owner, you’ll understand that innovation is an effective way of improving ROI (return on investment).
The digital transformation journey is by no means easy.
One of the key challenges to successful business change can be the reluctance of key stakeholders to embrace the programme.
Melinda Davis, Group Director of Strategy at Spicefire, looks into how the Big Co's of the world can keep up with modern competition with a humanized approach. From calling a cab or taking a vacation to ordering food or applying for a…
The idea that the right culture to exist to allow the transformation of an organisation is nothing new.
There is mounting pressure for listed businesses to be more transparent in their practices.
The midterm elections result that has handed control of the lower house to the Democrats is likely to trigger a US and global financial markets bounce, on relief that President Trump’s scope for waging trade wars will be limited by a…
Years ago, the idea of a marketer becoming a business leader was farfetched. Below CEO Today hears from Jamie Anderson, President, EMEA at Marketo, who discusses the evolution of CMOs to the positions of CEO, and the next generation of…