Strategy

It’s hard to avoid advertisements from car dealers here in the UK — from television and radio adverts, to digital displays both on our streets and in our social feeds, they seem to be everywhere. According to figures from Google’s Car…

People will tell you that failure is not an option, and by now you’ll have likely embedded this in the foundations of your behaviour. But according to Jonathan Sharp, Director of Britannic Technologies, there are several options, and…

There's an old saying in life which states that you need to speculate to accumulate, and this is especially true when attempting to build wealth and secure your financial future. Opening a savings account is the most simple embodiment of…

Businesses are failing to prepare for the impact an exit from the EU will have on their tax affairs, according to BDO’s recent VAT report. When looking at tax strategies, 65% of UK businesses confirmed that they do not have a formal VAT…

For many business owners, thinking up a new advertising strategy is tough. So, why not check out past successes for inspiration? Where the Trade Buys, a leading UK supplier of outdoor banners and printing services, has found a collection…

For our May edition, CEO Today had the privilege to connect with Nitin Kumar, Senior Managing Director and Leader of the Technology sector practice at FTI Consulting, who’s spent the majority of his career working on mergers and…

There is no doubt that we are in the midst of intense global change, whether we consider politics, economics, climate change, resource scarcity, technological advancement or dozens of other areas. And as the business environment changes,…

Marketing is embedded in the lives of anyone who has a pocket full of spare change, but have we always been susceptible to marketing strategies, sales ploys and trade games? Starting with day one, John Harrison, Managing Partner at BBH…

Risks are found even after you’ve done a risk assessment. It’s like the natural recourse of business. Starting a business in itself is a risk, and the more you run it, the more risks it faces. So where should you be aware of risk in your…

As we head further into the year, marketing strategies should be at the top of your company agenda. In 2018, consumers expect more from businesses - especially with their buying habits and other purchasing information readily available. An…

Marketing is a key element of any business strategy, helping businesses across all sectors to promote and sell their services and products, but there are so many ways to market, how can you know which one works best for you? Below experts…

In the business of today, social media platforms are a huge tool in reaching an audience, and engagement is manageable and measurable. Below, experts at Nisbets have provided CEO Today with insight into the planning and implementation of…