Breaking Down Sports Sponsorships and Advertising

April 3, 2025
Wearing uniforms and using equipment are a vital part of many sports. From helping athletes to perform at their very best, or teams to identify themselves, they make it easy for the audience to identify what team they’re on. It doesn’t matter whether you’re a keen sports fan, or hold a sports journalism degree - […]
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4 Star-Studded Charity Golf Events To Know

February 28, 2025
Celebrity charity golf events have become a major way for A-listers to mix business with pleasure while raising serious money for important causes. These events combine the excitement of golf with the glitz and glamour of Hollywood, sports, and music, creating an unforgettable experience for fans and participants alike.  If you’ve ever dreamed of playing […]
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Racism in football remains high, what is being done?

April 24, 2024
There have been over 2500 cases of online abuses towards players and those working in the Premier League and football investigated by the Premier League since 2020.
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Women’s sport on the rise for 2024

March 11, 2024
BBC Sport predicted that women’s sport will make £1bn in revenue for the first time in 2024
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Awake Launches Slick Electric Surfboard That Can Reach Speeds Of 36MPH

February 14, 2022
Swedish electric surfboard manufacturer Awake has just revealed the latest version of its range-topping model, the Rävik S 22. While Awake's latest board doesn’t look dramatically different from its award-winning forerunners, it promises surfers better response and a lot more power.  Awake’s slick electric surfboards feature squared-end designs, a channel-shaped carbon fibre hull that effortlessly […]
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Reebok and Other Organisations End Partnerships With CrossFit

June 8, 2020
Following CrossFit chief executive Greg Glassman’s tweet invoking the memory of George Floyd, numerous brands have cut ties with the CrossFit games.
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Here’s What CEOs Can Learn from Football’s Best

December 11, 2019
It likely didn’t occur to you, but footballers and CEOs have much in common, and today's business leaders could learn a great deal from the pressure and expectancies world class football professionals face every time they step foot on the pitch.
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5 Top Tips on Buying a Luxury Ski Property

March 7, 2019
The annual migration to the ski slopes of Europe is in full swing. For those that want the freedom to enjoy the mountains all year round, buying an alpine property can be a great lifestyle and financial investment. And leading the way this year is non-other than ex-Chancellor George Osborne, who has just purchased a £3 million ski chalet in Verbier in Switzerland.
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Here’s 8 Top Health Habits for a Successful Workflow

March 5, 2018
Consider yourself healthy and active? With Spring on the horizon, there’s no doubt you’re putting your health at the top of your agenda, especially as we all know a healthy lifestyle is a great foundation to a healthy workflow and successful mind.  CEO Today has listed some small lifestyle changes that can make your healthy […]
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Why Do Audi, BMW & VW Sponsor Sports?

February 28, 2018
Banking corporations and automotive titans have something in common; they sponsor sports leagues and teams. But what’s the ROI on sports sponsorship and does it pay off? Below experts at Vindis explain for CEO Today. A significant percentage of automotive manufacturers have invested their sponsorship money in sporting events. It is estimated that the car […]
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Extended interview With Formula E Champion & New Roborace CEO Lucas Di Grassi

October 2, 2017
Formula E Champion Lucas Di Grassi was announced the new CEO of Roborace at the Frankfurt Motor Show 2017. Watch his first interview on the future of Roborace, Motorsport and more.
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