The mediums that businesses use to advertise their products and services have remained largely unchanged for the last couple of decades; television, radio, internet and billboards are still the preferred methods amongst firms both big and small. However, the way that said businesses build up their reputation has changed massively. Traditionally, word of mouth and reviews from […]
How Can We Prepare Our Businesses for the Workplace of the Future and the Rise of AI? We live in an era of exponential change, shaped by advances in technology. As we move towards a new stage of technological reliance, how can we prepare our businesses for the challenges and opportunities ahead, and which business […]
By Louisa Rochford Viruses have always existed. We get infected, we get sick, and our bodies work in overdrive to allow us to heal and get better, with assistance in the form of better diets, medication and other remedies and solutions. Computers and other devices can also get sick with dreaded and powerful viruses—though […]
Traditional companies looking to compete with the latest wave of digitally native challengers know they must find ways to offer a great service and digital customer experience. But to succeed, they must be prepared to go much further than this and make some fundamental changes to the way they approach business. To achieve this kind […]
Samsung’s Director of Innovation, Kate Beaumont tells us why business leaders can’t afford to overlook the potential for 5G to kickstart a new level of connectivity and enterprise innovation. 5G has landed in the UK after years of hype and anticipation and we’re excited to give consumers the opportunity to experience it with our latest Galaxy […]
Daniel and Andreas Sennheiser are the Co-CEOs of Sennheiser, a German-based company that produces premium audio equipment for personal, professional and business applications with a rich history in the industry. We were honoured to speak with the Co-CEO brothers about what it’s like to run the company side by side, a look into the inner […]
As you were growing up, did you or anyone you know say, “I want to be a salesperson?” If you answered, “Yes,” you are likely one in a million. Sales has never been thought of as a career—rather thought of as a job one falls into. You went for marketing and found out you could […]
Evolving technologies like Digital, Social, Mobile, Analytics & Cloud are reinventing the way products and services are designed and delivered. The massive disruptions brought on by an exponential surge in data generation via these technologies are forcing most businesses to re-evaluate their strategies centered around digitalization. To stay relevant and competitive, companies must mature from […]
Over the past decade, the way we work has utterly transformed and continues to evolve at speed. We are now working remotely and flexibly on a whole host of different devices, and as such technologies have developed and new innovations have been rolled out to enable this. This explosion of connectedness has not come without […]
For those who enjoy travelling in style and comfort, whilst discovering exceptional destinations, embarking on a luxury cruise getaway could be the holiday you’ve been looking for. The days of luxury cruising being synonymous with formal nights, stuffy atmospheres and regimented itineraries are long gone. Instead, you can look forward to meeting like-minded individuals, spending […]
In this article Michael Viertler, Senior Partner McKinsey Marketing & Sales will discuss the four ways digital and analytics can drive successful change and the pitfalls to avoid. Few business leaders would dispute the fact that sales teams must evolve. They are already investing billions of pounds in sales technology and training in response […]
John Vladimir Slamecka is the President of AT&T Europe, Middle East & Africa (EMEA). AT&T Inc remains the world's largest telecommunications company, and in this feature, John touches on deploying software-defined networking to wide area networks. Applying software-defined (SD) networking to the wide area networks (WANs) that connect enterprises over large geographic areas helps them […]
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