Every CEO knows the importance of creating a strong brand. Not only does it tell your customers what they can expect from your company, but it also engages your employees and builds corporate and financial value.
Big enterprises are creating workspace cultures designed to appeal to an Instagram generation in a bid to attract a new generation of contingent workers that value personal recognition over salary and are increasingly choosing start-ups over big businesses.
With competition at its highest, start-ups need to think of new ways to engage with partners, investors, prospects and the media to make the message stick.
Entrepreneurs pitching ‘disruptive’ start-ups are 22% more likely to get funding, but receive 24% less investment than less risky ventures, according to new research from Rotterdam School of Management, Erasmus University (RSM).
Last year, when Prime Minister Theresa May launched the UK government’s Industrial Strategy she said "a successful economy must be built on firm foundations", going on to list a number of factors that are required to create a stable base, including the availability of skills in the UK workforce. Bearing this in mind, the UK […]
The methods companies use to attract funding range largely, but not all outside investment means losing control of the boardroom. Below Chris Phillips, CEO and Co-Founder of Just Develop It, champions new ways of investing and encourages start-ups to look beyond the traditional VC structure. The traditional VC has long been the go-to for hungry […]
Libby James, Co-Founder of Merchant Advice Service, discusses the steps to take and the considerations to make when establishing merchant accounts. You’ve taken the leap and decided to start your own company, and so the paperwork and decision making begins! At this expensive time, it’s important to consider finance options and of course avoid what […]
Paul Norris is the Managing Director of the Ethos Group of companies, one of the largest independent, privately owned and fastest growing Unified Communications businesses in the UK. Ethos’ core business originally derived from delivering Managed Print Services to medium to large organisations in the UK and Europe, but over the last twenty five […]
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