Wearing uniforms and using equipment are a vital part of many sports. From helping athletes to perform at their very best, or teams to identify themselves, they make it easy for the audience to identify what team they’re on. It doesn’t matter whether you’re a keen sports fan, or hold a sports journalism degree - […]
Celebrity charity golf events have become a major way for A-listers to mix business with pleasure while raising serious money for important causes. These events combine the excitement of golf with the glitz and glamour of Hollywood, sports, and music, creating an unforgettable experience for fans and participants alike. If you’ve ever dreamed of playing […]
If you’re a sports fan, it's been a glorious summer with the European and Latin American football championships followed by the Tokyo Olympics and Paralympics. Analogies between sports and business have always been popular because there are so many examples of inspiring athletes stretching themselves and high-performing teams working seamlessly together. Yet, it’s not surprising […]
James Cluskey, business owner and tennis coach for Richard Branson, reflects on the lessons taught to him by renowned business leaders and the similarities he has found between business and sport.
Paul Parker is an Expert Partner at PerformanceWorks International and former England footballer. Below, Paul discusses the ways in which businesses can learn from sport, calling from his own years of experience. Having a career in professional sport taught me a lot about the processes behind building a strong organisation and making sure everyone feels […]
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