The Top 10 Must-Have Gadgets for Creative CEOs

June 27, 2019
Being a CEO is more than just managing a business and being the face of the company, it’s about living a certain lifestyle, making everyday decisions for the bigger picture, and micro-managing your time down to each detail, so having a couple of gadgets that make your life easier can actually be really helpful.
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Authenticity and Storytelling with Pietryla PR

May 31, 2019
Christine Wetzler is the owner of Pietryla PR & Marketing, and therefore a communications consultant specialising in communications strategy, crisis communications and issues management within the manufacturing, packaging, plastics and chemical, heavy equipment, sustainability, and professional services industries. Christine has assisted clients with significant M&A and funding announcements, product launches, and strategic thought leadership programs […]
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Why "Millennial Marketing" Is Already Out-Of-Date

May 14, 2019
Just when you thought you had got the hang of millennial marketing enter generation Z. Millennials are about to be surpassed by Generation Z. Gen Z will comprise 32% of the global population of 7.7 billion in 2019.
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7 Growth Strategies Sure to Spur Fresh Success

May 8, 2019
Growth. All businesses and professionals should desire it and most certainly need it. But achieving and sustaining growth in today’s uber-complex environment—whether corporate, entrepreneurial or personal career growth—takes multifaceted vision, ingenuity and agility.
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Upskilling to Run a Profitable Time-based Business

April 30, 2019
Over the last 10 years, there has been a steady rise in the number of people pursuing freelance careers – often in vocations such as personal training, beauty therapy and driving instructing. The majority of these roles are usually defined as the selling of ‘time-based services.’ Whilst the reasons for growth in this type of […]
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5 Benefits to Outsourcing Your Online Marketing Efforts

April 23, 2019
Marketing your product or service online is not an easy task, there is competition and successful companies budget for their marketing and are always looking for ways of keeping ahead of the competition.
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What Are the Best Ways to Market Your Business?

February 26, 2019
Successful businesses depend on hugely successful marketing strategies. Getting your business recognised is a key part of getting your business up and running, as well as helping it grow.
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What’s Your Brand Personality?

February 14, 2019
How you would describe the personality of a friend is no different than how you would describe a business, by a unique set of characteristics.
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4 Mistakes Brand Builders Should Avoid

January 28, 2019
It's very easy to make mistakes as a business, and if you're building your brand from scratch, there are some obvious mistakes to avoid.
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How To Hire a PR Firm and What to Look Out for

January 23, 2019
The abundance of digital and social media has created a golden opportunity for brands to deliver highly relevant and targeted messages to their audiences around the clock and at speed.
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5 Quick and Simple Ways to Increase B2B Leads Via Twitter

January 22, 2019
While social media platforms form an integral element of many marketing and sales strategies, Twitter is sometimes considered to be the poor relation.
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Influencer Marketing in 2019: How Brands Can Stay Ahead of the Curve

January 7, 2019
Unless you have worked remotely with no internet access, you will have definitely seen the buzzword “influencer marketing” in the past year.
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