customer experience

As businesses venture into the digital arena, understanding and enhancing customer experience has become a pivotal focus. The digital era offers an unprecedented opportunity to connect with your customers in ways that are immediate,…

In some instances, we’ve come to realise that the customer experience helps create brand loyalty, which helps to create engagement with clients who are willing to associate with the services and products a business has to offer.  In the…

The critical benefits of location analytics are why it’s growing rapidly. Statistics show that the global location analytics market size is projected to grow from USD 15.76 billion in 2022 to USD 43.97 billion by 2029. If you are about…

You can think of Web3 as a technological evolution to something more efficient and sophisticated. While Web1 was a ‘reading only’ phase, limited to simple, static websites with little interaction for the user, Web2 became much more…

The need to adapt to constant change is perhaps the only certainty in today’s business climate. Black swan events such as the 2008 financial crisis or the global Covid-19 pandemic, have meant that the past is no longer a safe basis for…

Gone are the days when customers had only one or two options available to them due to geographic location and other limiting factors. In an age of e-commerce, there are literally hundreds of thousands of accessible stores selling every…

Akhil Rajan, Customer Success Specialist at Zuper, details the benefits of going paperless for businesses.  These days, businesses involving heavy paperwork prove costly and largely inefficient, not to mention a considerable risk of…

It used to be that you would walk into a store or shopping mall, browse casually for a few hours, maybe grab a bite to eat in the food court, then walk out without having purchased anything. Even as vaccination numbers continue to climb,…

John Aves looks at the financial benefits that flow from creating a loyal customer base and outlines how to measure the return from loyal customers, as well as the cost of disloyal ones. According to a recent Times article, the decision…

In order to ensure you are on the right side of your customer reviews, you need to offer great service, to all customers, all of the time. This customer service will be delivered not just by smooth apps and automation, but by human staff…

Ron Nersesian is the President and CEO of Keysight Technologies. Keysight provides world-class electronic design and measurement solutions to accelerate innovation to connect and secure the world. They have the broadest and deepest…

Over the past 10 plus years, Jeff Puritt has led the transformation of TELUS International from a regional contact center with less than 3,000 employees to a top-rated global customer experience provider with over 32,000 employees,…