Tell us about the very beginnings of The Blonde Salad? Whose idea was it and how did you turn Chiara’s blog into a media company & a talent management agency? It all began in October 2009 when I was doing an internship in USA and…
While social media platforms form an integral element of many marketing and sales strategies, Twitter is sometimes considered to be the poor relation.
Unless you have worked remotely with no internet access, you will have definitely seen the buzzword “influencer marketing” in the past year.
Over the last few years, we’ve witnessed a growing undermining of experience, knowledge and established expertise across the board - from politics to pop culture. In turn, ‘influence’ has become democratised by a proliferation of tech and…
With social media, corporate scandals can reach millions globally in a matter of seconds. The Allianz 2018 Risk Barometer lists reputational loss as the eighth most relevant global risk faced by companies.