Social Media

Building a company from the ground up is always going to be difficult. A lot of the time, we put our heart and soul into a business, only for it to not work out or fall at the final hurdle. This is why digital marketing is so important. For…

Having an effective internal communication strategy has never been more important, as hybrid structures become a mainstay in many workplaces across the UK, employees are spending their time together in different ways.  Less than one in…

David Martin, CEO and founder of Be Known Communications, explains why personal content can work on LinkedIn. Whether you look at LinkedIn as a social media site or a digital publishing forum (personally, I go with the latter), I think…

Social media influencers have arisen in almost every industry, be it food, fitness or fashion. But one of the few areas where influencers have yet to make a name is in the actual money-making industry. NAGA co-founder and CEO Benjamin…

Business growth consultant Daniel Groves explores where startups should spend their marketing budget. When considering your finances and scaling a business, there are so many areas that are fighting for your budget. It can be difficult…

The COVID-19 pandemic changed the landscape of retail and how we conduct business. Indeed, it has created a dent, especially with brick-and-mortar shops. To date, countless physical shops have transitioned into online counterparts.…

With extensive experience in industries such as tech, gaming, education and real estate, thought leader Roman Semiokhin is well aware of what it takes to create a successful business in a post-pandemic world.  2020 was a year of great…

Mark Zuckerberg, Jack Dorsey and Sundar Pichai have once again testified about the role their companies play in spreading false information.

By acquiring Discord, which boasts more than 100 million active users, Microsoft could make new inroads into the video game industry.

The Twitter founder’s 2006 “Just setting up my twttr” post has had its digital signature sold for an eye-watering figure.

The Twitter co-founder’s “just setting up my twttr” tweet – the first ever to be posted – is attracting wealthy buyers.

Social media marketing is no longer an optional strategy for top brands. As experiences shift online, corporations must also make the most of their online presence.