It has recently been reported that Uber, the global taxi technology company, filed a lawsuit against digital advertising agency, Fetch, over claims of click fraud; the illegal, excessive clicking of a company’s online ads to use up their daily advertising budget. Whether this fraud be at the hands of manual labourers employed by criminal ‘click […]
CEO Today Online and CEO Today magazine are dedicated to providing CEOs and C-level executives with the latest corporate developments, business news and technological innovations.
