CEO Today Hall of Fame

HALL OF FAME www.ceotodaymagazine.com 4 to take advantage of the vast potential of 3D printing, new supply chains designed for distributed production, and new standards policies and regulations – to govern the new manufacturing paradigm. However, it’s not just down to manufacturers to achieve this. The global 3D printing ecosystem needs to come together. Governments, industries, and businesses must collaborate to put the enablers and accelerators into place, and truly unleash the power of this thoroughly disruptive technology. What are your predictions for the future of 3D printing? On the materials front, the most important development to the future of 3D printing will be the ability to print metal. At HP, we’re very excited about the rise of metals printing. We’ve just announced the launch of HP Metal Jet: a breakthrough in high- volume, 3D-printing technology for production-grade metal parts. HP Metal Jet will deliver 50 times more productivity – for significantly less cost – than other 3D printing methods. It is already being deployed by leading manufacturers such as Volvo and GKN. Then looking at the bigger picture, the sustainable impact of 3D printing is potentially vast. 3D printing reduces CO2 emissions by diminishing the need for tooling in pre-production, for sub- assemblies in mass production, and for the distribution of finished goods. A study by HP and A. T. Kearney found that it could cut carbon emissions by over 525 million tonnes by 2025. The sustainability point is interesting. Beyond 3D printing, what is HP doing to help the planet and its population? We believe that businesses must take their impact on the world – and the people we serve – seriously. It’s not just the right thing to do; it also makes business sense. Operating sustainably drives innovation, growth, and creates more robust organisations. That’s why each year, HP publishes our Sustainable Impact Report, which monitors our efforts to make life better for everyone, everywhere. Our latest report highlights how we’ve managed to cut greenhouse gas emissions from our global operations – they’re down by 35% since 2015, and in 2017 alone we recycled 99,000 tonnes of plastic from more than 3.8 billion ink and toner cartridges. Achievements like these have seen HP listed in the Dow Jones Sustainability World Index for six years in succession. But sustainability means more than safeguarding the environment; it also means ensuring the fair treatment of people and communities. Where our employees are concerned, fair treatment begins with an open and inclusive culture. Our commitment to diversity and inclusion starts at the top of the organisation. HP’s Board of Directors is one printing promise richer consumer experiences, and new models of production and distribution. How are these insights informing HP strategy, today and in the future? Shaped by these megatrends, HP’s strategy identifies a three- tier strategy. The first is to focus on our core – PCs, including gaming PCs and printers, where we aim to accelerate in specific market segments within these businesses. Second is growth – this includes business copiers and the analogue- to-digital transformation of commercial print, where we have opportunities to deliver more value than competitors. Third is the future – 3D printing (which is really about disrupting traditional manufacturing processes), and virtual and blended reality, which we’re making big bets on as they’re set to change the world. You mentioned 3D printing. Can you tell us about HP’s significant investment in the sector that promises to become an alternative to traditional manufacturing processes? We believe 3D printing (specifically, additive manufacturing) will go much further than that. It’s set to turn the world’s $12 trillion manufacturing sector on its head. 3D printing localises industrial production, allowing goods to be made on demand and on the spot. This challenges the existing landscape of complex, costly, and rigid supply chains, as well as the need to ship components and finished products all over the planet. It also promotes rapid innovation and dramatically accelerates speed to market. How can the manufacturing sector accelerate the transition to 3D printing? The industry needs to unlock a set of three basic enablers and three important accelerators for 3D printing to come to full maturity. In terms of enablers, 3D printing capabilities must be available, enough to displace current manufacturing methods. They have to be as cost-effective as current production methods, and a critical mass of applications is required, which demands a greater breadth of printable materials. Then in terms of accelerators, we need new design capabilities HP’s Jet Fusion 4210 3D printer fleet for industrial 3D manufacturing Full colour applications are enabled by HP’s 3D printing technology This full colour model is a heart of a young girl named Jemma with a complex heart defect; the heart was printed using HP’s new Jet Fusion 300 / 500 3D printer to help surgeons at Phoenix Children’s Hospital prepare, select the best surgical path and explain the procedure to Jemma’s family. Data courtesy of Phoenix Children’s Hospital; Heart of Jemma