How to Build a Real Estate Brand using E-commerce Marketing Tactics

July 10, 2025
Building a strong real estate brand today goes beyond just having a few listings on a website. With the rise of digital platforms and the power of e-commerce marketing, real estate professionals now have the opportunity to create a memorable and engaging online presence. Whether you’re just starting out or looking to refresh your existing […]
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Top 5 Marketing Pivots CEOs Are Making in 2024 to Capture Elusive Customers

July 8, 2025
The challenge for CEOs to capture and retain the attention of hard-to-reach customers has never been more pronounced. The ground is constantly shifting, demanding new strategies and a willingness to adapt. In fact, as of 2024, nearly 6% of product marketers report directly to CEOs—a clear sign of a strategic shift toward aligning product strategy […]
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What AI SEO Services Actually Include (And What They Don’t)

July 7, 2025
AI has been a game-changer for digital marketing, and SEO is no exception. But if you're unsure about what AI SEO services really offer—or worried about what might be missing—you’re not alone. Many businesses are curious about automation but are not always clear on what they’re getting. This post will walk you through exactly what’s […]
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How to Secure Your Sales Process: 7 Essential Cybersecurity Practices for CEOs

June 27, 2025
How to Secure Your Sales Process: 7 Essential Cybersecurity Practices for CEOs CEOs often play a hands-on role in growing B2B companies, particularly SaaS businesses. These professionals, due to their deep participation in the product development process, can explain their value proposition better than any experienced sales rep. But it’s not easy. Collaborating with the […]
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5 Trends Shaping Corporate Event Planning in 2025

June 24, 2025
Corporate events in 2025 bear little resemblance to those of a decade ago. Expectations have changed. Attendees seek more than just networking and keynote speakers. CEOs now face the challenge of creating events that inspire, engage, and leave a lasting impression. There are various trends catering to this need, so here’s an overview of the […]
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 7 Outdated Local Marketing Tactics Illinois Law Firms Must Ditch in 2025, And What To Do Instead

June 24, 2025
The legal marketing landscape in Illinois is rapidly changing. With over 96,000 registered attorneys in the state as of the latest Master Roll, standing out requires precise, hyper-local optimization and a diversified strategy. Many law firms still use outdated local marketing tactics, leading to wasted resources and stagnant growth. How Illinois residents find legal counsel […]
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How to Use AI to Create Content on LinkedIn

June 23, 2025
In today’s fast-paced professional world, writing fresh LinkedIn updates consistently can be a challenge. That’s where a LinkedIn post generator comes in handy. AI-powered tools help professionals, freelancers, marketers, and entrepreneurs save time and stay active on LinkedIn without sacrificing quality. In this article, we'll demystify how AI can help you create authentic, engaging LinkedIn […]
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Digital Marketing in the Middle East: Data, Culture, and What's Next

June 4, 2025
Mohammadreza Ashrafi, CEO of a Digital Marketing agency in Dubai, discusses the future of marketing in the Middle East and wider MENA region. With extensive experience leading campaigns both within Arab countries and Iran and their neighboring Persian-speaking markets, Ashrafi shares grounded insights on how the region's digital landscape is shifting, particularly with the rise […]
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From Curiosity to Connection My Journey Through SEO, Strategy, and Self-Discovery

June 3, 2025
I have always been curious. Curious about how people find what they need online. Curious about how the right words in the right place can lead someone to a product, a solution, or even an idea that changes everything. That curiosity is what first pulled me into the world of SEO and content strategy and […]
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Rewriting the Rules: How Anastasiia Khmelnitskaia is Redefining Global Content Strategy

June 2, 2025
Written by Lyudmila Chicherova  In a world oversaturated with scrollable content, generic campaigns, and AI-generated noise, Anastasiia Khmelnitskaia is leading a creative rebellion. A globally awarded marketing strategist and content creator with over 4 million followers jury member for top-tier festivals like Brand Film Awards and NYFA, Anastasiia doesn’t just follow trends — she sets […]
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From Homeless to Tech Visionary: Draven McConville on Building and Exiting a SaaS Business in the Age of AI

June 2, 2025
When you meet Draven McConville, it doesn’t take long before you realise you are dealing with someone that really is different. The founder of field service management platform Klipboard, which was acquired by Kerridge Commercial Systems (KCS) in 2024, has a background that defies the typical tech startup narrative. Starting with just £200 and a […]
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Fashion marketing in the digital age: how influencers help brands communicate with their audience" - an interview with Vladislava Samoilenko

May 30, 2025
Written by Dan Agbo   Influencer marketing has emerged as one of the most widely used and impactful strategies in digital marketing. As of 2023, the global influencer marketing market was valued at 21.1 billion U.S. dollars, marking a more than threefold increase compared to its size in 2019. As the influencer endorsement industry continues […]
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