Henric Larssen, Group CEO and Founder at Edisen, explains why your brand equity is dying and what you can do to turn the situation around. Somewhere in the relentless focus on sales data, businesses have lost sight of the unique value of brand equity. With decades of data at our fingertips from a fragmenting range […]
Robert Nash, Founder of 4 Roads, explains what the metaverse can learn from Web 1.0. The World Wide Web opened up a treasure trove of opportunities for businesses and consumers. Just think of the dot-com boom. It had a huge economic, business, social and cultural impact. Some experts are anticipating similar results from Mark Zuckerberg’s […]
Business growth consultant Daniel Groves explains the how and the why of reducing stress for CEOs. Taking on the role of CEO is a challenging task, both physically and emotionally. Whether you have climbed your way up the career ladder or launched your very own business, becoming a CEO and taking on all those new […]
Since the turn of the decade, business has been blighted by deep, enduring disruption. 2022 is likely to be awash with yet more unpredictability, as the world continues to navigate a post-pandemic landscape. If the past two years have taught us anything, it’s to be prepared for everything. To this end, data can be a […]
Liesl Leary-Perez, VP of Corporate Marketing at Hubilo, explains the changes that Generation Z will soon bring to businesses. Move over Millennials, Generation Z is here! Those born between the mid-’90s and mid-’00s form over a quarter (27%) of the US population and will make up almost a third of the workforce by the next […]
Companies operate in times of unprecedented pressure for change. As the COVID pandemic continues to create massive challenges for demand forecasting, operations, and supply chains, also pre-existing drivers for change such as digitalisation, sustainability, diversity and inclusion are more important than ever. Simply said, companies need to fundamentally rethink who they are, what they do, and how they operate.
This month we had the privilege to sit down with Jacobi Anstruther – a true disruptor and leading innovator in the audio industry. His curiosity and desire to instigate change in the music space through making ‘live’ experiences easily accessible led him to develop an interest in tackling music compression and audio quality issues alongside neurological behaviour and human performance. This interest eventually developed into starting innovative audio technology brand IRIS, whose latest AI technology, IRIS Clarity, eliminates all background noise from digital calls and meetings, bringing the focus back to the conversation.
We hear more about the concept below.
Award-winning high-performance coach Alex Kergall knows that unlocking the next 1% of your potential differentiates “good” from “great”. With a background as an elite athlete, transitioning into finance before finding his calling, Alex’s rich experience and varied mental training is behind his holistic approach to coaching, encompassing mind, body, heart, and spirit.
How can you make the most of the mentoring activity for you both? Well, before you start, think about who you are mentoring. Mentoring colleagues who are not like you Mentoring those who come from similar backgrounds to ourselves can be a fairly intuitive process. We are more likely to recognise our younger selves in […]
Naveena Srinivas, enterprise analyst at ManageEngine, explains why it’s time for businesses to cultivate resilience as part of cybersecurity. The pandemic has created new opportunities for eager cybercriminals to explore, and the rise in ransomware and mobile attacks is expected to continue in 2022. Much to the delight of hackers, many businesses in the United […]
As 2022 is now upon us, so are New Year resolutions and the lists of goals for what we want to achieve in the next 12 months and beyond. Here is CEO Today’s compilation of the most inspirational books every CEO, entrepreneur and leader needs to read this year.
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