For many companies, the challenge of becoming a social enterprise would be a distant dream and something of a long-term strategy – no matter how passionate they may be about it. It comes as a surprise to many when I say I am CEO of the oldest security company in the world, and that we […]
We all know that triangle: the one with corners labelled quality, time, and cost (choose two!) Much as we’d like our businesses to achieve champagne on a beer budget – and yesterday – we just can’t have it all. But as a serial start-up CEO, I also know that we kind of need it all. […]
Today, WhatsApp is the most popular messaging service in over 100 countries, with over 2 billion active users worldwide. Its simplicity and affordability, amongst other characteristics, have attracted not only individuals to the app, but also businesses who view it as an easy, ad-hoc solution for workplace communication. But is WhatsApp actually safe to use […]
Many of those marketers were left scratching their heads: how could they effectively talk to a remote audience that is bombarded by online marketing messages, and that has rapidly changing business goals? Two years down the line, businesses have returned to the office, gone hybrid or made remote working permanent. The workplace has evolved, as […]
Many senior decision-makers within organisations today see applications as deeply technical and complex. As a result, when they set out on any business change process, they neglect them, often taking the view that applications are more of an IT strategy element within a project rather than being part of the core business approach and can […]
Ethics has become a global retail industry buzzword for companies operating in the modern marketplace, a trend driven by the growing number of ‘conscious consumers’ who place added value on the products and services they purchase being sustainably supplied and ethically operated. The foundation of this movement has extended beyond a desire amongst consumers to […]
In this article, Robert Belgrave, CEO of Pax8 EMEA, explains how companies can use the cloud to push forward sustainability. The topic of sustainability has never been higher on the public agenda, and as sustainability shifts from a non-essential practice for organisations, towards a ‘must have’, so must an organisation's approach towards it. The use […]
Danni Rush, Chief Operating Officer at Virgin Incentives and Virgin Experience Days and Virgin Experience Gifts, explains how leaders can keep their team’s morale up throughout the summer. As the days get longer, the mornings get lighter and the evenings warmer, it’s now safe to say summer is on the horizon. The last two summers […]
There is a lot of money in the investment market looking for good businesses to invest in. There are also a lot of young businesses looking for investment funds. The investment market strategy has been to encourage young start-up businesses to look for investment as the way to launch and build their offerings, putting aside […]
In 2003, Ford reported making $290 million in sales through referrals from their Employee Resource Groups (ERGs). They encouraged members of their ERGs to promote the company's "Friends and Neighbours" discount programme. In 2020, the Alexa team at Amazon UK launched a quiz for their customers that got more user engagement than any other quiz […]
“We need someone charismatic to lead and inspire us through the next 3 years, times are going to be tough, and we need to bring people with us." We hear this in many boardrooms when the CEO succession conversation takes place. But the traits so eloquently described in the CEO job description; charismatic, charming, focused, […]
We are in an era where many organisations have an abundance of data. What used to be a luxury due to the significant costs involved, thanks to technology, is now readily available in swathes.
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