Self made: The Definitive Guide to Business Startup Success by Bianca Miller-Cole and Byron Cole
Co-authored by a runner up of The Apprentice, Self made: The Definitive Guide to Business Startup Success offers readers tips on how to avoid costly mistakes when running a business. Including interviews with leading entrepreneurs and industry trailblazers, this book provides the expert guidance and sage wisdom desperately needed but not always readily available newcomers in the startup industry.
Read this book if: You’re tired of business jargon-ridden books that offer little value, and want straight-forward expertise and hands-on practical advice.
“As a startup, what you often lack is capital and time (as you will be juggling several roles and wearing all the hats). So you really need to carefully consider your time and your money and how you invest those two things. As such, it’s incredibly helpful for new business owners to learn from those who have already made the mistakes and learned from them – which is where this book comes in.” – Bianca Miller-Cole