What’s a business without clients? Nothing. However, in the present world, there’s an extremely low chance that anyone will patronise your business willingly. People need a little nudge, a little convincing. Sure, they may need your product/services. The reality is that there are a lot more businesses offering the exact service you offer. It then […]
In this interview, Ruffino discusses how conventional marketing wisdom may not be the way to go for service businesses as sometimes, it’s better to work with fewer clients.
The athletes that made it to the 2018 winter games in PyeongChang, South Korea are elite in their respective events, but none of them can say they got to where they are by going it alone. Turning an athlete into an Olympian requires dedicated efforts by coaches, trainers, physical therapists, nutritionists, sports psychologists, doctors, family […]
In order to engage high net worth (HNW) clients in their allocation strategy and boost retention rates, wealth advisors will need to take a proactive approach, according to GlobalData, a leading data and analytics company. In 2017 positive stock market performance skewed HNW portfolios towards equity investments. Given the recent market volatility, coupled with growing […]
Slow internal processes and a lack of automation are among the biggest challenges for businesses when it comes to paying their suppliers on time, according to new research by Tungsten Network and the Institute of Finance and Management (IOFM). The Friction Index research found that almost half (47%) of businesses admit that at least one […]
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