A true veteran of the automotive industry, Torsten spent more than 13 years rising through a variety of positions at BMW Group. He took on roles in the Sales and Marketing Division, but became best-known for his impressive tenure as Director of the MINI brand between 2000 and 2003. He successfully relaunched MINI internationally as […]
It would be a mistake to assume that China is a straightforward or easy market to enter simply because of its huge population of 1.3 billion. But it’s not actually as simple as that. Below CEO Today benefits from expert insight from Dr. Johnny Hon, Chairman of The Global Group, on penetrating Chinese markets. The […]
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