CRM Shakeup: 3 Tech Trends Shaping the Future of Sales

June 28, 2019
As you were growing up, did you or anyone you know say, “I want to be a salesperson?” If you answered, “Yes,” you are likely one in a million. Sales has never been thought of as a career—rather thought of as a job one falls into. You went for marketing and found out you could […]
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6 Products and Services That Make Work Easier, Faster and Less Stressful

June 28, 2019
Over the past decade, the way we work has utterly transformed and continues to evolve at speed. We are now working remotely and flexibly on a whole host of different devices, and as such technologies have developed and new innovations have been rolled out to enable this. This explosion of connectedness has not come without […]
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Taking Your E-commerce Website to the Next Level

June 28, 2019
Your business’s e-commerce website should be beyond functional – it must create a seamless customer experience that builds loyalty and brand affinity. In a world where online services often dominate, it’s essential that senior leadership teams develop e-commerce offerings that rival those in the physical world. Achim Weiß, CEO of 1&1 IONOS, Europe’s leading cloud […]
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JTI: Empowering Consumers to Choose

May 31, 2019
Eddy Pirard is a Belgian national and a product of HEC Liège, where he completed a combined commercial and engineering degree. He then went on to work for Procter & Gamble as his first job after military service and was the recipient of a scholarship by the Belgian Government, which sent him abroad for a […]
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Authenticity and Storytelling with Pietryla PR

May 31, 2019
Christine Wetzler is the owner of Pietryla PR & Marketing, and therefore a communications consultant specialising in communications strategy, crisis communications and issues management within the manufacturing, packaging, plastics and chemical, heavy equipment, sustainability, and professional services industries. Christine has assisted clients with significant M&A and funding announcements, product launches, and strategic thought leadership programs […]
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Back to Basics: How to Thrive in Retail

May 31, 2019
It’s been impossible to miss the barrage of headlines heralding the death of the high street as a seemingly endless stream of household retail names announce financial woes. From Toys R Us to House of Fraser, Maplin to Debenhams, everywhere you look, there are profit warnings, redundancies, stores closing, and administrators swooping. Many believe that […]
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Bukhamseen: Strengthening the Economic Development of Kuwait

April 30, 2019
Dr. Emad Bukhamseen’s career began at an early age, immediately after earning his Bachelor’s degree to develop his experience by working with his father—Mr. Jawad Ahmed Bukhamseen, the Founder of the Bukhamseen conglomerate—to eventually merge his academic knowledge and work experience to expand the business. Today, he is the Vice Chairman and CEO of the […]
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Kronos Inc.: A Leading Global Provider of Workforce Management

March 29, 2019
Aron Ain is the CEO of Kronos Incorporated, a leading global provider of workforce management and human capital management cloud solutions. Kronos was founded in 1977 as the first company to digitise the mechanical time clock, and today they have grown into a $1.4 billion global organisation by developing a variety of workforce applications that […]
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Strengthening Your Defences in the Fight Against Fraud

March 29, 2019
In recent years, a number of high-profile fraud cases have made the headlines. Every business is susceptible to fraud in some shape or form and the outcome of these frauds can have varying levels of impact, including financial loss, reputational damage and in the worst cases can even threaten the survival of the organisation. Questions […]
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Learning From the Winners: Common Factors Among FutureBrand Index High-flyers

March 29, 2019
The retirement of Keith Weed, Unilever’s Chief Marketing Officer, is interesting. A textbook all-rounder, Weed always understood the importance of brand purpose, sustainability, and diversity and inclusion. Crucially, he also knew these priorities had to run through the heart of Unilever, not just act as headlines for its marketing efforts. The difference between the best […]
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Five Ways to Find Out What Your Customers Really Think

March 29, 2019
1.4 million people left the big six utilities between June 2017 and June 2018. For the most part, they left for smaller challenger firms. The reason? Switching to better tariffs certainly, but not solely. For many people, it’s the customer experience – in fact in the January 2018 Which? customer satisfaction survey, the Big Six […]
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Musgrave: Growing Good Business in Ireland’s Retail History

December 18, 2018
Musgrave have 10 food brands across the island of Ireland and Spain, leading the way in both retail and wholesale markets. Six of those brands are consistent market leaders – SuperValu, Centra, Daybreak, Musgrave MarketPlace, Frank and Honest coffee and La Rousse Foods. Musgrave recently reported a third consecutive year of profit growth, with profit […]
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