There may even be an element of language plus cultural influence, which is also an essential part of communication which can be explored to enhance a greater understanding of certain business situations. Can you discuss some specific techniques or strategies unique to Efficient Language Coaching that you use to improve a CEO’s leadership skills? Well, one technique is bringing the neuroscientific evidence of how the brain works and how the brain likes to learn, creating an inner awareness and sensitivity that we normally do not know about when learning something. Understanding how the brain works, and how the limbic system triggers can actually give enormous insight into how we learn and respect that “no two brains are the same”. (David Rock, Quiet Leadership). The entire conversation between the coach and coachee follows a pattern that moves the language coach away from the directive and instructional mode and into an interactive and brain-friendly mode. This, in effect, assists the coachee in taking ownership of the whole learning process and focusing and attention are greatly increased. One of the focus points is to get the client into “mastery”, so building strategies to achieve that will also be key, and we offer a real structure to the sessions, having created the personalised roadmap for each client right from the start. As a professional coach, I would also enhance the learning with coaching models or techniques that may fit the language skill needed. For example, CEOS that go through a 360-degree feedback process may need more focus on descriptive language and there are certain tools we could use to deep dive into these. Finally, I would say the real bonus to working with a neurolanguage coach is the coach’s ability to have a solid structure and roadmap but at the same time fully comprehends how to “dance” with each and every client – that is, heightened adaptability and flexibility and at the same time profound knowledge about professional coaching and the “neuro” integrated together with their language expertise. model” for their company. They represent the business, the product/service and the workforce. As hierarchical structures are increasingly breaking down and CEOs are really stepping into the “walk the talk” key person for the company, that means their communication in other languages will also be recognised and scrutinised. Multilingual proficiency is a key message to employees who want to know that their management really does “walk the talk”. How do you tailor your language coaching approach to suit different CEOs and their individual business contexts? The first step is to really evaluate that client’s starting point well so that a goal and action plan can be created with a crescendo of learning/enhancing language over a period of time. This will bring certainty and clarity to the process as well as keep the learner focused and calm. Once the plan is clear, then the question will be how to create a learning process that focuses not only on explicit learning but also on implicit learning or, rather the subconscious input of language, almost like replicating an immersion learning situation but from home. In many cases, it is also about working with a neurolanguage coach that not only has language expertise but also has a business background or a specialised area. For example, I am a qualified UK non-practising lawyer and I have worked with many lawyers relating to legal English and necessary skills for their legal practice, such as negotiating, contract drafting, court procedures etc. I have also worked with CEOs who also wanted to hone leadership communication, such as delegation, reporting or appraisals. “Businesses have increasingly broken out beyond borders into the globalised market, and even the smallest of provincial companies now understand the importance of speaking languages.”
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