Emotion, Camera, Action: Maksim Talkachou on Turning Culinary Videos into Media Brand

July 7, 2025
By  Volha Hurskaya How emotional storytelling and visual strategy build a food-centric cinematic experience In today’s fast-paced digital world, where over 70% of Gen Z users consume food content through social media, with TikTok leading at 50%, followed by Instagram (43.1%) and YouTube (42.7%), food is no longer just sustenance — it’s storytelling. According to […]
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When the Team Becomes the Driver of Growth: Mikhail Kashurin on Building a Business Across Two Continents

July 7, 2025
Written by Lyudmila Chicherova Despite the rapid pace of automation and digitalization, building a successful business remains impossible without an engaged and proactive team. Mikhail Kashurin, founder and CEO of Global People LLC, has developed a unique team-building strategy designed to drive steady business growth—unlocking opportunities for rapid scaling and increased profitability. Scaling Banks and […]
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How an Olympic Rebel Built a Billion-Dollar Empire to End Sports Inequality

July 2, 2025
How an Olympic Rebel Built a Billion-Dollar Empire to End Sports Inequality Allyson Felix's journey extends beyond her unparalleled Olympic career; it embodies a profound redefinition of the athlete's role in business and social advocacy. Globally celebrated for her speed on the track, Felix has transitioned into a pivotal figure in women's sports innovation, building […]
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Microsoft’s Wellness Program: A Critical Look at a Tech Giant's Wellbeing Initiative

June 27, 2025
Microsoft’s Wellness Program: A Critical Look at a Tech Giant's Wellbeing Initiative Microsoft is frequently cited as a leader in employee wellbeing within the tech industry, and for understandable reasons. The company has developed a holistic employee wellness program designed to support not only physical and mental health, but also emotional and financial wellbeing. For […]
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Ways You Can Reduce The Risk Of Liability Lawsuits Against Your Business

June 27, 2025
Businesses face liability lawsuits that can arise from a variety of issues, including accidents, breaches of contract, and employee misconduct. Managing these risks is essential to protect both assets and reputation. One effective way to reduce the risk of liability lawsuits is to implement clear policies, maintain proper documentation, and ensure compliance with relevant laws […]
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Leveraging Technology to Enhance Workplace Safety

June 27, 2025
Workplace safety has evolved significantly with the integration of technology. Companies now use a variety of digital tools to identify hazards, monitor conditions, and respond rapidly to emergencies. These advancements reduce risks and improve overall safety standards. Leveraging technology in the workplace means using sensors, data analytics, and automation to prevent accidents before they happen. […]
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How Do I Protect Against Personal Injury Liability?

June 27, 2025
Personal injury liability can have serious financial and legal consequences. Whether you’re a homeowner, business owner, driver, or just someone hosting a social event, taking precautions to limit your liability exposure is essential. While no one expects an accident to happen, it only takes one slip, fall, or collision to trigger a claim. Knowing how […]
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Trucking Logistics in 2025: What Every Business Leader Should Understand

June 27, 2025
Trucking logistics in 2025 is shaped by advancing technology, evolving regulations, and shifting market demands. Businesses must adapt to these changes to maintain efficient supply chains and control costs. Understanding how automation, data analytics, and sustainability initiatives impact trucking operations is crucial for staying competitive. Leaders need insight into how emerging trends influence delivery speed, […]
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Google’s Wellness Ecosystem: Cultivating Talent Beyond the Tiers

June 26, 2025
Google’s Wellness Ecosystem: Cultivating Talent Beyond the Tiers In an industry where burnout shadows innovation, and employee disengagement costs the global economy trillions annually, Google's approach to workplace wellness stands as a compelling counter-narrative. Far from a mere collection of glamorous perks, the company's comprehensive wellness strategy forms a deeply integrated ecosystem designed to attract, […]
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Fitbit's Evolving Pulse: A Google-Powered Transformation in 2025

June 26, 2025
Fitbit's Evolving Pulse: A Google-Powered Transformation in 2025 The narrative of Fitbit is a potent illustration of the tech industry's relentless evolution: a trailblazing startup, a market leader, then an acquisition target, and now, a pivotal component within a colossal digital empire. Once synonymous with personal fitness tracking, Fitbit is no longer merely a standalone […]
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Gen Z Heirs: Redefining Family Fortunes Through Wellness & Impact

June 25, 2025
From Boardrooms to Well-being: How Gen Z Heirs Are Redefining Family Fortunes As wellness cements its position as a defining pillar of modern luxury and personal fulfillment, a new generation is quietly, yet powerfully, reshaping how wealth, health, and legacy intersect. These are the wellness heirs – young visionaries raised within prominent family empires who […]
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Crystal Ball for Renewables: How AI is Revolutionizing Energy Generation Forecasting

June 25, 2025
Imagine trying to balance a constantly shifting seesaw. Still, you're blindfolded – that's a pretty good picture of the challenge facing our energy grid as it leans more and more on renewables. The sun isn't always out, and the wind certainly doesn't always blow exactly when we need it. This inherent unpredictability of solar and […]
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