Author Profile

Jacob Mallinder

Jacob is the Head of Digital Advertising for Lawyer Monthly, Finance Monthly & CEO Today. He has also contributed regularly to all three of our websites as well as co-ordinating guest writers on the websites. Jacob has worked in sales and marketing now for 10 years, and brings all of that experience to his role and to his writing. When he's not working, Jacob reads a lot, listens to far too many podcasts and loves travelling around the world.

How Social Media Can Help Create Link Opportunities

October 30, 2025
There is more than one way to earn backlinks for your website. While website owners and marketers focus their efforts on guest posting, building their long-form content repository or cold-pitching to high-authority sites, you can also achieve the same results using social media channels. You will be surprised to know that platforms like X (formerly […]
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Middle East-Born Investor Yazan Al Homsi Identifies Scalable Virtual Care Model: Rocket Doctor AI Secures US Payer Access with 88% Gross Margins

October 29, 2025
Rocket Doctor AI's achievement of in-network status with Aetna in New York represents the type of payer validation that Vancouver investor Yazan al Homsi identified as essential for sustainable virtual care scale. Operating under ticker symbols AIDR on the Canadian Securities Exchange and AIRDF on the OTC market, the platform has demonstrated 88% gross margins […]
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Martin Iglesias on the Alternative Lenders Revolutionizing Australian Property Development: Why Traditional Banks Are Losing Market Share

October 29, 2025
The Australian property development landscape is experiencing a seismic shift, and traditional banks are watching from the sidelines as alternative lenders capture an increasing share of the market. Martin Iglesias, Credit Analyst at Highfield Private, has witnessed this transformation firsthand—and he's sounding the alarm for developers who continue to rely solely on major banking institutions. […]
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Why Startups Are Investing in Custom Merch for Brand Awareness

October 29, 2025
For early-stage startups, every marketing dollar needs to work twice as hard. Most founders already juggle SEO, paid ads, and social campaigns — but one underrated growth lever is getting renewed attention: custom merchandise. From branded T-shirts to hoodies and tote bags, startups are turning company swag into a real brand strategy. What used to […]
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How Hackers Exploit Executive Travel: The Hidden Dangers of Airport Wi-Fi

October 28, 2025
When C-suite executives travel, they carry more than just luggage; they carry access to corporate crown jewels. The stakes have never been higher: the Federal Trade Commission reports that consumers lost more than $12.5 billion to fraud in 2024, a 25% increase from the year before, while cybercrime damages are projected to reach $10.5 trillion […]
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7 Fleet Maintenance KPIs CEOs Should Track

October 28, 2025
Whether you’re in logistics and delivery, the field service industry, or run a transportation business, one thing’s for sure. A healthy fleet means lower costs, and more reliability. Good maintenance keeps customers satisfied, which means repeat business and more profitability. It also extends vehicle lifespan, so the need to spend on replacement stays low. Smart […]
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Best Mapping Software for Sales Teams Managing Territories & Leads

October 27, 2025
Sales teams need to see where their customers and prospects are located to plan their work effectively. When you can visualize customer data on a map, you can make better decisions about territory assignments, route planning, and resource allocation. Maptive provides the tools sales teams need to manage territories and track leads through visual mapping. […]
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What Converts Cold Contacts into Lifetime Clients? Jinye Zhang's Trust-Building Formula

October 27, 2025
By Volha Hurskaya   Canadian immigrant turned top-75 mortgage broker reveals systematic approach behind Clear Trust Mortgages leadership  Canada in 2025 remains one of the most attractive countries for immigrant entrepreneurs. Nearly one-third of all businesses with employees are owned by new Canadians, and their companies demonstrate consistently higher growth rates and innovation metrics. These […]
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How AI And Innovation Are Empowering CEOs To Build Smarter Businesses

October 27, 2025
CEOs often face challenges in adapting to fast-paced changes in technology and business demands. Artificial intelligence is now an essential tool that assists leaders in making more informed decisions quickly. This blog will explain how AI and new technologies can enhance efficiency, refine operations, and promote growth. Keep reading to see how these tools are […]
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Managed Collaboration Models – How to Choose the Right IoT Project Development Model

October 24, 2025
Introduction The Internet of Things (IoT) is no longer just a technology – it is an ecosystem where devices, data, and people interact in real time. Companies create “smart” products, connect infrastructure, and automate processes. But the success of an IoT project rarely depends solely on the idea. It depends on how collaboration between the […]
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Crypto in 2025: What Every CEO Should Know About the Next Wave of Digital Assets

October 24, 2025
Crypto was once the playground of retail traders and early adopters. Now, it’s having a major impact on the future of global finance, enterprise systems, and digital infrastructure. While many CEOs may view this purely as a technological milestone, it also represents a strategic inflection point. In 2025, understanding crypto’s trajectory requires more than tracking […]
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Fashion Forecast: Jacket Styles Set to Dominate 2025

October 24, 2025
One day you’re in, the next day you’re out. That’s the mantra of the fashion world, right? So, if your business is going to get promotional jackets with company logo, you want to hit upon the right jacket styles for the 2025 trends. It’s easy enough to do if you know your stuff or have […]
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