Welcome to the latest edition of CEO Today Magazine! Welcome to the July edition of CEO Today, your guide through the dynamic landscape of modern leadership and entrepreneurship. We’ve prepared a fascinating spread of articles, interviews, and special features that we hope will enlighten, inspire, and encourage you as you navigate the leadership pathway. Our cover story this month delves into the realm of executive coaching. We’ve brought together a suite of thought-provoking pieces on various coaching modalities - leadership coaching, language coaching, and holistic coaching. These articles aim to highlight the transformative power of coaching and the myriad ways it can reshape executive performance and drive organizational growth. There’s an adage that says, “Football is not just a game, but a way of life.” But can it also be a metaphor for business leadership? We believe so. This month, we’ve curated some fascinating leadership lessons from the world’s best football managers, including titans like Sir Alex Ferguson and Pep Guardiola. We explore how the strategies they employ on the football pitch can translate into the boardroom, offering a fresh perspective on leadership. In our Business Strategy section, we delve into the intriguing world of subscription models. As more businesses pivot to this model, we examine its merits, its potential pitfalls, and how it might be the key to unlocking new levels of growth for your enterprise. Finally, we tackle an increasingly crucial issue in the corporate world: greenwashing. In an age where environmental sustainability is not just desirable but essential, it’s vital to differentiate between companies that genuinely commit to green initiatives and those that merely claim to. Our in-depth feature investigates the phenomenon of greenwashing, its implications, and how to spot it. As always, our goal at CEO Today is to provide you with the insights, ideas, and inspiration you need to lead effectively and responsibly in today’s complex business environment. We hope that this edition’s thoughtfully curated content resonates with you and aids you on your leadership journey. Thank you for your continued readership and being part of our CEO Today community. Mark Palmer Editor Best wishes, GREEN OF GREED BIG RED James G. Wetrich Leonardo Royal London City Hotel RECURRING REVENUE
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