71 VISION & STRATEGY www.ceotodaymagazine.com Greenwashing Risks More than the Court of Public Opinion Anna Lungley Chief Sustainability Officer dentsu There are many potential benefits lauded from a well-developed sustainable business strategy. Good for the people, good for the planet. Perhaps also good for reputation, risk management and revenue growth? Simply put, it is all of those things.
RkJQdWJsaXNoZXIy Mjk3Mzkz