www.ceotodaymagazine.com 40 The Bond King: How One Man Made a Market, Built an Empire, and Lost It All How to F*ck Up Your Startup: The Science Behind Why 90% of Companies Fail – and How You Can Avoid It Written by the host of NPR’s Planet Money, Mary Childs, The Bond King tells the story of Bill Gross - an American investor and fund manager, who used to be a gambler before he made American finance his casino and changed finance forever. An absolute must-read this summer, How to F*ck Up Your Startup is a book that takes you on a journey of discovering the pitfalls that lead to the failure of 90% of companies and finding the right strategies that can help every entrepreneur to avoid or fix them. The author Kim Hvidkjær was only 29 years old when he became a millionaire, but two years later, after a series of disasters, found himself broke. He’s now rebuilt his fortune after founding several successful companies and has become an expert on failure and how to learn from it – happily sharing his top tips on it with all of us. By Mary Childs By KimHvidkjaer BUY HERE BUY HERE
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