CEO Today - June 2022

49 VISION & STRATEGY www.ceotodaymagazine.com ELON MUSK & TWITTER: Doug Baird Chief Executive New Street Consulting Group As Elon Musk’s proposed purchase of Twitter creates speculation about the social media platform’s future, Doug Baird, Chief Executive of New Street Consulting Group, looks at the more immediate challenges facing a CEO during a takeover. Can a CEORetain Confidence and Control During a Takeover?

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