VISION & STRATEGY www.ceotodaymagazine.com How to F*ck Up Your Startup: The Science BehindWhy 90% of Companies Fail - and How You Can Avoid It By Kim Hvidkjaer An absolute must-read this year, How to F*ck Up Your Startup is a book that takes you on a journey of discovering the pitfalls that lead to the failure of 90% of companies and finding the right strategies that can help every entrepreneur to avoid or fix them. The author Kim Hvidkjær was only 29 years old when he became a millionaire, but two years later, after a series of disasters, found himself broke. He’s now rebuilt his fortune after founding several successful companies and has become an expert on failure and how to learn from it – happily sharing his top tips on it with all of us. Buy here: https://www.amazon.com/How-Your-Startup-Companies-Fail/ dp/163774059X Influence is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen By Zoe Chance Influence is Your Superpower by award-winning Yale professor Zoe Chance is a refreshing exploration of the importance of influence which will transform your life and business. It challenges common misconceptions about what is considered a ‘likeable’ behaviour and offers a brand new view on the most important thing that influences behaviour. Buy here: https://www.amazon.com/Influence-Your-Superpower-ScienceSparking/dp/198485433X See, Solve, Scale: HowAnyone Can Turn an Unsolved Problem into a Breakthrough Success By Danny Warshay Inspired by The Entrepreneurial Process, one of Brown University’s most popular course, See, Solve, Scale is a comprehensive guide on ‘how to entrepreneur’ – even if you weren’t born an entrepreneur. In his book, Danny Warshay, the creator of the Entrepreneurial Process course and founding Executive Director of Brown’s Center for Entrepreneurship, delves into the ins and outs of entrepreneurship, challenging popular misconception and making you believe that you can do it too. Buy here: https://www.amazon.com/See-Solve-Scale-UnsolvedBreakthrough/dp/1250272319
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