CEO Today - December 2021 Edition

likely to be made of high-quality material if it is able to be sold again too. Plus, pre-owned pieces can come in a range of beautiful and timeless vintage designs and are well worthy of an investment. Keep an eye out on pre-owned jewellery from the ‘70s in particular, as this is expected to do well in 2022, in the form of vintage charms (Who What Wear). Men’s and unisex jewellery will be all the rage 2021 has been a year for breaking the boundaries in terms of fashion, and this is particularly the case for jewellery. There has been a significant increase in men wearing jewellery over the past two years, with reports of men’s jewellery sales booming over lockdown (GQ). We’re also seeing an increase of male celebrities leading by example and showing off their favourite pieces of jewellery, including Timotheé Chalamet and Harry Styles (Refinery29). And as demand for luxury men’s and unisex jewellery continues to grow, so will the market for it, so expect a boom in this area in 2022. Popular trends predicted for men’s jewellery in 2022 are brooches, mismatched rings, and pearl necklaces (Katerina Perez). Maximalism will influence jewellery trends After a long period of dressing down in our favourite loungewear and dressing gowns, many of us have been taking the opportunity of restrictions lifting by going all out in terms of fashion. And this will no doubt continue into 2022, as we all work to make up for the lost time. Maximalism is predicted to be big in 2022 in terms of both fashion and interior design. Maximalism is essentially the opposite of minimalism. Rather than subtle colours and simple styles, we’re likely to see lots of clashing saturated shades and loud designs be popular next year. In terms of jewellery, this will translate to bold statement rings with vibrantly coloured gemstones, extravagant necklaces, and large drop earrings. This trend also involves layering accessories, so consumers may be in the market for purchasing two or more pieces of luxury jewellery at a time. After a difficult period for the industry, 2022 is expected to be a great comeback year. Consumers will be willing to spend more to invest in high quality and sustainable items, while the maximalism trend will see many go all out with their accessories. With these positive trends on the horizon, the future looks bright for the luxury jewellery industry.