CEO Today - September 2019 Edition

Know what you want to achieve, but be ready to adapt We always knew we wanted the house to have a purpose and be enjoyed by many, so we started restoration with this at the forefront of our minds. However, being able to adapt and listen to your market is incredibly important. Whatever the business plan, the client is king, so adapt to what they want and need. We needed the house to work as the perfect country party pile, with a relaxed, homey feel but plenty of receptions rooms, bedrooms and flexibility to suit different guest’s needs. Choose your location wisely As with all property investments, location is key. While country mansions are always likely to be a little further away from amenities, it is important to ensure you still have access to everything you need. Essentially, the easier the property is to get to, the bigger your market will be. Huntsham Court works really well as it is close to Tiverton rail station with direct trains from London, as well as being easy to reach by road. Whatever your property’s foibles due to its location or age – ‘own’ them in how you market the property. For example, if you have no internet, then it’s the perfect authentic digital detox. 1 2 CEO TRAVEL & LIFESTYLE GUIDE 82

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